Qualitative Research Consultant
With a degree in Psychology from the Universidad Autónoma de Madrid, María has been a qualitative research technician for more than 15 years. She began her professional career at Punto de Fuga, where she had the opportunity to participate in numerous projects for major brands in the consumer goods, telecommunications, and banking sectors, among others.
She then worked at The Cocktail Analysis, a leading digital product consultancy firm, where she was able to broaden her experience and vision of both research and the digital sphere. In 2013 she decided to start her own freelance career and since 2014 she has been collaborating with GAD3 as an associate consultant.