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Mobile, social networks and artificial intelligence
Mediaset, together with GAD3, has prepared a study on the use of cell phones, social networks and artificial intelligence. This has yielded revealing data such as that 64% of respondents share their mobile access codes with their partner or that 37% have ever read the messages received by their partner and vice versa.
More information: Telecinco
Technical sheet:
Universe: residents with the right to vote in Spain.
Scope: national.
Quotas: provinces, sex and age groups according to the distribution of the electoral roll.
Data collection procedure: computer-assisted online interview (CAWI).
Sample size: 802 interviews
Sampling error: 3.2% (n=1,002) for a confidence level of 95.5% (two sigmas) and in the worst case scenario of P=Q=0.5 under the assumption of simple random sampling.
Interview duration: 4-5 minutes.
Fieldwork dates: September 17-19, 2024.
